EY joins True to accelerate innovation.

TrueStart today welcomes EY, the global professional services firm, as an associate member. The move will give EY pre-emptive access to our global pool of the most innovative and disruptive start-ups and scale-ups.

For EY, building a better working world means helping companies in the sector to seize the upside of disruption and transform themselves so they can provide the kind of seamless, personalised experience that customers increasingly want – in a way that’s profitable and sustainable.  At the heart of these transformations EY has helped countless clients to innovate and have taken this experience and a heritage of entrepreneurship and innovation, reinvented it, and put it at the heart of their services.

Through their relationship  with TrueStart, EY will be well placed to give even better advice and service to its clients, particularly around innovation. Working with our network will help EY to question old thinking, bring a broader perspective and connect its clients with the ideas and capabilities needed for their future success.

With huge disruption facing the retail industry, there’s a growing need for consumer brands and retailers to find and adopt new technologies, products and services.

EY’s focus on disruption, innovation and business transformation – and its expertise in helping entrepreneurs to grow – makes the firm a natural fit with TrueStart. We’re delighted to be working with them.

22 November 2016