Kenny Wilson appointed as Chairman of Represent

We’re excited to welcome Kenny Wilson as Chairman and Non-Executive Director of Represent. His appointment marks a major step in accelerating the brand’s global growth. With thirty-five years of leadership in fashion, Kenny brings strategic insight that will strengthen Represent’s position in luxury and performance wear as well as supporting our shared vision for Represent's continued growth.

Kenny Wilson appointed as Chairman of Represent

Olivia Gaze / News / 23 Apr 2025

We are thrilled to announce the appointment of Kenny Wilson as Chairman and Non-Executive Director of Represent to accelerate global growth. Kenny’s extensive experience leading global brands within the fashion industry will support Represent’s strategy in luxury fashion and performance sportswear as the brand continues to grow in the UK, US and internationally.  

Having served as CEO of Dr. Martens since July 2018, Kenny has remained a prominent figure in the fashion industry with C-level roles at brands such as Levi’s and Cath Kidston. Kenny’s thirty-five years of experience within the fashion industry will unlock significant opportunities for Represent’s continued growth and help drive forward our shared vision across the broader consumer and retail network.   

Kenny Wilson commented on his new position at Represent: 

I am delighted to be joining Paul and the team at Represent and to be partnering with True. Represent has driven remarkable growth in recent years and that is testimony to the strength of the brand and team. I’m excited by the potential of the Represent and 247 brands and I look forward to helping the team grow them around the world. 

Paul Spencer added: 

As soon as we met Kenny, we knew he would be a great addition to the Represent team. His strength lies not just in his wealth of experience in scaling global consumer brands at the highest level, but also in his work ethic, vision and strategic approach to business. We felt instantly that his values perfectly aligned with ours and he will no doubt be a formidable asset and support to our ongoing mission; to build the best brand in the world. 

Paul Cocker, our Co-founder & CEO said: 

Welcoming Kenny as Chairman of Represent marks an exciting chapter in our ongoing journey with the brand—one that brings significant opportunity as it continues to scale globally. He will make an immediate impact to the Represent business, as well as a high-level contribution to True’s growing wider consumer and retail network. 

Our Director of Investment Eji Onuchukwu added: 

I am incredibly pleased that Kenny joins as Chairman to support Represent’s growth journey. He has unrivalled experience in international multi-channel consumer brands, public and private markets, especially through his leadership of Dr. Martens, making him a strong addition to this young and growing team. I look forward to working alongside him in the coming years.  

  

We are excited to see Kenny’s leadership further strengthen our investment and what it holds for the future of the brand.  

Press available below. 

Drapers. 

Fashion United. 

Retail Week. 

Retail Gazette. 

 

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